Marketing Strategy

What's an Opt-In?

It's a common question, what's an opt-in? Once we answer that, the next questions often are, do I need one and hmm how do I figure out what to create for my busi...

SEO is the Cheapest way to Drive Traffic to a Website

SEO, SEO for Beginners, Marketing Strategy, Podcast

Are you a small business owner looking for affordable ways to drive traffic to your website? Do you have a great product or service but a limited marketing budge...

Analyzing your Black Friday and Cyber Monday Performance

Marketing Strategy

I know a lot of entrepreneurs and small businesses ran promotions for Black Friday and Cyber Monday and some of the folks I've talked to were frustrated with ...

Why Is SEO Important to my Business?

SEO, SEO for Beginners, Marketing Strategy, Content Marketing

If you've been around here for a while, you've certainly heard me talk about the importance of SEO, but you may still find yourself wondering why is SEO importan...

Do I Need a Website for my Business?

Podcast, SEO, Marketing Strategy, SEO for Beginners

Do I need a website for my business? This question is one of the most commonly asked questions in entrepreneur groups. I see many answers, and some people say ye...

How to use SEO tools to research your lead magnet topic

SEO, SEO for Beginners, Marketing Strategy

Have you ever wondered what type of lead magnet would work best for your business and wished someone would tell you what they wanted? Well, my friend, that's EXA...

How to Increase Website Traffic

SEO, Podcast, Marketing Strategy

You've got a website or are planning on building one. Great. But you've also probably quickly found that building a website isn't like the movie Field of Dreams,...

How to Create a Marketing Plan for Your Small Business

Marketing Strategy

How to Create a Marketing Plan for your Small Business When it comes to marketing success the most critical key is your marketing plan and how well you execute...