About Etched Marketing
Why Etched Marketing?
Etched Marketing is a Content Marketing agency in Phoenix, AZ. Our founder, Rachel Lindteigen is passionate about Content Marketing. She’s a trained journalist and has an MBA in Marketing. During her career, she’s worked with many of the brands you know and love. Past clients include: UPS, Steve Madden, The North Face, Pump It Up, Blue Cross Blue Shield, Kirkland’s Home, ServiceMaster, EILEEN FISHER, AIG, Union Bank, and more.
In her previous positions, she worked for one of the founding Content Marketing agencies and led the Content Marketing and SEO efforts of a New York based digital agency. She crafted the strategic deliverables their clients needed. Through data driven marketing efforts her teams drove exceptional ROI.
Industry Thought Leader
Rachel writes monthly about Content Marketing for Marketing Land. She has spoken on the subject numerous times. And was named one of the 100 Content Marketing Influencers for 2016.
Rachel’s Search Engine Land Local SEO articles can be found here.
Her Content Marketing pieces on Marketing Land can be found here.
Why Etched for Content Marketing?
Etched Marketing was founded when Rachel saw a need for higher quality content. She was frustrated by much of what was happening within the industry. Too much focus on quantity not quality was hurting businesses. Rachel founded Etched Marketing to help brands focus on what matters most to their consumers. She knows that businesses see results when they provide useful information for their customers. Rachel is passionate about helping unite brands with their customer base. And providing information they want to read and share. When a content strategy is based upon customer needs, the results are exceptional. She’s helped drive 100% YoY growth for clients through content marketing and SEO efforts.