Small Business SEO
Will One Blog Post Per Month Work for SEO?
Small Business SEO, SEO for Beginners, Simple SEO Podcast
Normally, I recommend you create one blog post each week, adding four to your website in a month. Sometimes, I get questions from potential students who tell me ...
SEO for Podcasts: Why Your Show Isn’t Growing And How to Fix It
Small Business SEO, Simple SEO Podcast, Podcasting
If you've been showing up consistently, publishing episodes, and promoting your podcast but it's still not growing it's not just you. Most podcasts grow slowly a...
Why Your Website Still Isn’t Showing Up Even If You’ve Done SEO
Small Business SEO, SEO for Beginners, Simple SEO Podcast
Have you been trying to get more traffic to your website for a while now? Are you frustrated because it doesn't seem to be working? Maybe you've written blog pos...
Don't Move Your Blog to Substack Without Reading This First
AI SEO, Online Marketing, SEO for Beginners, Simple SEO Podcast, Small Business SEO
You May Love Substack. But Please Don't Move Your Blog There. I need to talk about something I'm seeing more and more often, and it's breaking my heart a little ...
SEO for small business why you need to know your ideal customer profile for SEO to work
Small Business SEO, SEO for Beginners, Simple SEO Podcast, AI SEO
If you came to me tomorrow and said, "Rachel, I'm ready to start SEO for my small business, and I want it to work", the very first thing I'd ask you has nothing...
Answer Engine Optimization (AEO): How Small Business Owners Can Get Found on ChatGPT and AI Search
AI SEO, Small Business SEO, SEO for Beginners, Simple SEO Podcast
Answer engine optimization is the process of optimizing your website content so it gets recommended by AI-powered search tools like ChatGPT, Perplexity, Google A...
Ultimate Guide to Small Business SEO
SEO for Beginners, Simple SEO Podcast, AI SEO, Small Business SEO
If you've searched for small business SEO tips hoping to figure out how to help your small business show up more often on Google or AI search, you're not alone.
Commodity vs. Non-Commodity Content: What It Means for Your Small Business SEO
AI SEO, Small Business SEO, Content, SEO for Beginners, Simple SEO Podcast
If you've been following the recent changes with SEO and AI search lately, reading my blog or listening to my podcast, you've probably heard the term non-commodi...
How Much Does SEO Cost for a Small Business?
Small Business SEO, Simple SEO Podcast, SEO for Beginners, Online Marketing
If you've Googled this question, you've probably seen that it can run anywhere from $500 to $5,000 a month and ended up more confused than when you started. That...
How to Choose the Right SEO Consultant for Your Small Business
Small Business SEO, Simple SEO Podcast, SEO for Beginners
If you want to hire someone to do SEO for your small business, you might not be sure how to choose the right one, and I want to help you figure out how to choose...
Local SEO for Therapists: How to Get Found by Clients Searching Near You
Small Business SEO, SEO for Beginners, Simple SEO Podcast
Right now, someone in your area is searching "therapist near me" or "counselor in [city]." If your practice isn't set up to show up for that search, you're not l...
How to Write Website Copy That Converts
Getting people to your website is step one. What happens once they land on your home page is step two, and it's the step many small business owners struggle with. Here's how to turn visitors into leads and buyers.
How to Write a Call to Action That Converts
Small Business SEO, Content, Simple SEO Podcast, Online Marketing
A great CTA on a page nobody finds won't generate leads. Here's how to write calls-to-action that convert, and make sure the page they're on shows up on Google and in AI search.
The Best SEO Tools for Small Business Owners
Small Business SEO, Simple SEO Podcast, SEO for Beginners
You don't need a dozen subscriptions or an enterprise budget to do solid SEO. Here's the handful of tools I actually use and recommend to my students, and how to know which ones you need first.
How to Show Up in AI Search (and Get ChatGPT to Recommend Your Business)
AI SEO, Small Business SEO, SEO for Beginners, Simple SEO Podcast
A new student asked me some questions last week that a lot of small business owners are also wondering: How do I show up in AI searches? Why don't I show up, and...
Why Other Businesses Show Up in AI Search Instead of You
AI SEO, Small Business SEO, SEO for Beginners, Simple SEO Podcast
So you finally tried it. You opened ChatGPT and typed, "Who's the best [your service] in [your city]?" And there they were. Three or four other businesses. May...