Online Marketing
What's an Opt-In?
Simple SEO Podcast, Online Marketing, Email Marketing
It's a common question, what's an opt-in? Once we answer that, the next questions often are, do I need one and hmm how do I figure out what to create for my busi...
How to use SEO tools to research your lead magnet topic
SEO, SEO for Beginners, Online Marketing, Email Marketing
Have you ever wondered what type of lead magnet would work best for your business and wished someone would tell you what they wanted? Well, my friend, that's EXA...
How to Create a Marketing Plan for Your Small Business
Online Marketing, Simple SEO Podcast
How to Create a Marketing Plan for your Small Business When it comes to marketing success the most critical key is your marketing plan and how well you execute...
How to Increase Website Traffic
SEO, Simple SEO Podcast, Online Marketing, SEO for Beginners
You've got a website or are planning on building one. Great. But you've also probably quickly found that building a website isn't like the movie Field of Dreams,...
SEO is the Cheapest way to Drive Traffic to a Website
SEO, SEO for Beginners, Online Marketing, Simple SEO Podcast
Are you a small business owner looking for affordable ways to drive traffic to your website? Do you have a great product or service but a limited marketing budge...
Analyzing your Black Friday and Cyber Monday Performance
I know a lot of entrepreneurs and small businesses ran promotions for Black Friday and Cyber Monday and some of the folks I've talked to were frustrated with ...
Why Is SEO Important to my Business?
SEO, SEO for Beginners, Online Marketing
If you've been around here for a while, you've certainly heard me talk about the importance of SEO, but you may still find yourself wondering why is SEO importan...
Do I Need a Website for my Business?
Simple SEO Podcast, SEO, Online Marketing, SEO for Beginners
Do I need a website for my business? This question is one of the most commonly asked questions in entrepreneur groups. I see many answers, and some people say ye...
Important SEO Metrics to Track and Why Traffic isn’t on the List
SEO, Simple SEO Podcast, Online Marketing
When you're working on SEO, you should check metrics to see what's working and what's not working. You might be surprised to find out that traffic isn't at the t...
5 Life Coach Marketing Strategies That Make Money
Simple SEO Podcast, Online Marketing
If you're a life coach (or really any entrepreneur, just substitute your niche for life coach), you probably are working hard to try to market your business so y...
Marketing Your Small Business Online
Online Marketing, Simple SEO Podcast
Are you trying to figure out how to best market your small business online? Then, you're in the right place. Let's talk about how you can best market a small bus...
3 Ways to Find New Customers
When you're just starting, it can be hard to know where to find customers for your new business. It's one of the most common questions my students and clients bo...
How to Create Content Your Ideal Customer Wants
Simple SEO Podcast, SEO for Beginners, Online Marketing, Content
I seldom get into the more technical parts of SEO, but this is one of those super helpful lessons to understand, and it's not too techy. Sometimes, SEO is easier...
How to Verify Your Google Business Profile
SEO, Online Marketing, SEO for Beginners
If you've set up your Google My Business listing so that you show up in Google Maps, but you haven't verified it, you're missing an important step. Verifying you...
How to use SEO to Find New Customers
Online Marketing, SEO, SEO for Beginners
There are a couple of ways to grow your business. You can find new customers and service them, and you can continue to service the customers you have so they kee...