SEO

Image Name SEO

Blogging, Content Marketing, SEO, Small Business Life

How to name images for SEO Did you know that Google bot can read the names you give your images on your website or blog? Google bot can and because of this, ...

How to add keywords to your website

Blogging, SEO

Are you learning about SEO and excited to do it on your website? Do you hear how it brings free traffic to your website if you can rank at the top of Google? Doe...

What is Content Marketing?

Content Marketing, SEO

Content Marketing is a term that’s come about over the past five or six years to describe a new marketing strategy or focus. It’s a blend of marketing and customer service at its core. Read more.

Why Your FAQs Need their own Page

Content Marketing, SEO, Small Business Life

We're moving into more advanced SEO strategy as we talk about why your FAQs need their own page. Most websites have one single FAQ page, but when an SEO strategi...

How to Find Guest Blog Post Opportunities

SEO, Small Business Life

We've talked a lot about SEO and Domain Authority and links on the blog and this week we're going to dig into how you find guest post opportunities to help build...

How to Verify Your Google My Business Listing

Blogging, Content Marketing, SEO, Small Business Life

If you've set up your Google My Business listing so that you show up in Google Maps, but you haven't verified it, you're missing an important step. Verifying you...

Ultimate SEO Blueprint: Case Study & Step-by-Step DIY Guide

SEO

How to get any blog post or website page to rank and drive traffic. You may be sitting there, staring at a blank screen wondering what to write. Maybe you've ...

How to Create a Marketing Plan for Your Small Business

Content Marketing, SEO, Small Business Life

How to Create a Marketing Plan for your Small Business When it comes to marketing success the most critical key is your marketing plan and how well you execute...

Turning Likes into Leads

SEO, Small Business Life

Turning Likes into Leads You share a post on Facebook and earn a couple of new likes. You have a great photo on Instagram and gather ten more likes. Woo hoo. M...

Black Friday and Cyber Monday Content Planning in 5 Easy Steps

Content Marketing, SEO

Black Friday and Cyber Monday are huge days for eCom and retail in general. If you have an eCom website and are planning to offer Black Friday or Cyber Monday ...

How to Get Your First 100 Email Subscribers

SEO, Small Business Life

Everyone says, "you need a list," and they're right; you do need an email list, but have you found yourself wondering exactly how you build that list? I'll bet y...

Why is my Competitor Ranking Higher than me?

Blogging, Content Marketing, SEO

Do you find yourself searching for your business on Google and getting frustrated because your website isn't showing up at the top and your competition is? If yo...

What do I do first for SEO?

Content Marketing, SEO, Small Business Life

SEO. Search Engine Optimization. Title Tags, Meta Descriptions, Google, Keywords, Oh my! What do I do first for SEO? Let me break it down for you real quic...

Etched Marketing is Changing to Better Serve You

Content Marketing, Ecommerce SEO, Real Estate SEO, SEO

As we enter the new year, I like to take a look back at how my clients (or my own business) marketing efforts performed over the year. I think it’s ...

What Content Do I Need on my Website?

Content Marketing, SEO, Small Business Life

When you're building a website for your business and trying to determine what content to include, it can be tough. Do you include everything? Do you limit to onl...