The Etched Blog

How to Write a Great Blog Post

Blogging, Content Marketing, SEO

 Have you ever wondered what makes a blog post great? There are several elements that go into writing a great blog post.

How Blogging Works to Grow Your Business

Blogging, Content Marketing, SEO

 Whether you're new to Content Marketing or have been doing things like this for years, you may wonder how blogging works.

Defining Content Marketing

Content Marketing

I'm sure you've heard the term Content Marketing, but maybe, like many, you're not quite sure what it means or why it's essential. That's OK. It's pretty ...

My Top 5 Content Marketing Tips for Small Businesses

Content Marketing

Spend time white-boarding, brainstorming, talking to your team, your customers, whoever. Don't just jump right into content development, but vet why you're ...

3 Reasons why you shouldn't use off-shore copy writers

Content Marketing

 In today’s content marketing world, there’s a lot of pressure to produce copy and lots of it. I know. It’s hard to keep up. There's pressure to create website or blog copy continually. It’s tough.