The Etched Blog
What's an Opt-In?
Simple SEO Podcast, Online Marketing, Email Marketing
It's a common question, what's an opt-in? Once we answer that, the next questions often are, do I need one and hmm how do I figure out what to create for my busi...
How to Know if your SEO is Working
If you've been working on your SEO for a while, you've probably wondered if it's making a difference. You may have some anecdotal evidence like more calls or lea...
How to Rank for More SEO Keywords
SEO, SEO for Beginners, Simple SEO Podcast
It seems that most small business owners or bloggers who are working on their SEO want more keywords to rank in Google's Search Results. It's understandable, the...
3 Easy Steps to Build Your Google Business Profile Reviews
3 Easy Steps to Build Your Google My Business Reviews We've talked a lot about Google My Business on the blog recently, and it's because it's one of the best f...
What is a Sales Funnel?
What's a Sales Funnel? One of the first questions most people have when they embark on an online business is how to create a sales funnel. There are tons of co...
How to name images for SEO
How to name images for SEO Did you know that Google bot can read the names you give your images on your website or blog? Google bot can and because of this, ...
How to get Google Business Profile Reviews
In this third blog post about Google My Business, we're going to talk about why reviews are essential to growing your business. If you missed the first two you c...
How to Create a Marketing Plan for Your Small Business
Online Marketing, Simple SEO Podcast
How to Create a Marketing Plan for your Small Business When it comes to marketing success the most critical key is your marketing plan and how well you execute...
What Is Domain Authority
SEO 101: What's Domain Authority In this series, we're going to dive into the most common SEO questions people have when learning how to optimize their website...
Do I Need a Website for my Business?
Simple SEO Podcast, SEO, Online Marketing, SEO for Beginners
Do I need a website for my business? This question is one of the most commonly asked questions in entrepreneur groups. I see many answers, and some people say ye...
How often should I blog for SEO?
There's a lot of information out there about blogging. A lot of the data contradicts something else you might have read before, so it's hard to know what to do. ...
How to Verify Your Google Business Profile
SEO, Online Marketing, SEO for Beginners
If you've set up your Google My Business listing so that you show up in Google Maps, but you haven't verified it, you're missing an important step. Verifying you...
How to Edit Title Tags in Wordpress
If you've ever stared at a Page or Post in Wordpress and wondered exactly how to edit title tags in Wordpress this post is for you. No need to get frustrated or ...
Do Title Tags Matter for SEO?
Title Tags are a critical element in your SEO efforts. They matter a lot. When I train my writing team on SEO, I start with the Title Tag because it helps frame ...
Ultimate SEO Blueprint: Case Study & Step-by-Step DIY Guide
How to get any blog post or website page to rank and drive traffic. You may be sitting there, staring at a blank screen wondering what to write. Maybe you've ...
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