Online Marketing

Analyzing your Black Friday and Cyber Monday Performance

I know a lot of entrepreneurs and small businesses ran promotions for Black Friday and Cyber Monday and some of the folks I've talked to were frustrated with ...

Who is Your Ideal Customer?

Online Marketing, SEO, SEO for Beginners

You've likely heard the term Ideal Customer and maybe even worked on determining who your Ideal Customer is, but how well do you know them? Is it enough, or shou...

Is SEO important for online entrepreneurs?

Online Marketing, SEO

In the online entrepreneur, coach, course creator world, there's a ton of focus on Facebook ads to grow your business, but what about SEO. Is SEO important to on...

How to dominate page 1 of Google if you're an online business

SEO, Online Marketing

You may have heard that you have to be on page 1 of Google's search results, or it doesn't count. Maybe you've heard me say that. It's the truth; 97% of people n...

Should I use ads & SEO both for my lead magnet?

SEO, Online Marketing

What's the best strategy for growing your email list? Should you run ads to the landing page or optimize it for SEO or do both? Do SEO and paid search or social ...

How to optimize your lead magnet landing page

SEO, SEO for Beginners, Online Marketing

Have you optimized your lead magnet landing page yet? Are you driving new leads through SEO? If not, you're going to want to do this ASAP. Step 1: Choose keywor...

How to get Google Business Profile Reviews

SEO, Online Marketing

In this third blog post about Google My Business, we're going to talk about why reviews are essential to growing your business. If you missed the first two you c...

How to Increase Website Traffic

SEO, Simple SEO Podcast, Online Marketing, SEO for Beginners

You've got a website or are planning on building one. Great. But you've also probably quickly found that building a website isn't like the movie Field of Dreams,...

How to Create a Marketing Plan for Your Small Business

Online Marketing, Simple SEO Podcast

How to Create a Marketing Plan for your Small Business When it comes to marketing success the most critical key is your marketing plan and how well you execute...

3 Ways to Find New Customers

Online Marketing, SEO

When you're just starting, it can be hard to know where to find customers for your new business. It's one of the most common questions my students and clients bo...