Do You Struggle with Imposter Syndrome?

Building a Business, Small Business Marketing Tips

Do you doubt your ability to do this?

 

Are you wondering if you’re qualified or capable of building a business?

 

Do you think others know more than you?

 

Do you wonder why anyone would buy your product, service, or course?

 

Do you feel that you’re not an expert?

 

Do you know that you’re not alone?

 

It’s a phenomenon called Imposter Syndrome, and it’s common. Most people who are thinking about starting a business or going out on their own struggle with it in one way or another.

 

What is Imposter Syndrome

I’m not qualified to give someone else advice. I don’t know enough to do that. Why would someone buy from me?

 

While you may question your ability or experience level, the reality is, you likely know more than others on the subject. Have you gone to school or worked in the field for years? Do you have the experience, can you answer others’ questions easily? If so, you’re not an imposter; you know your stuff.

 

We often feel like we’re not good enough or experienced enough to do something, but we’ve been working in that field or doing that thing for years. We feel like we need to get to a certain level to be qualified. What’s the level? What’s stopping you?

 

How to figure out if you’re fighting Imposter Syndrome

Think about your business you’re building, or you want to develop. What does it do? Do you help someone or sell a product or service?

 

What experience do you have in this area? Have you worked a job that’s similar or done this in your personal life? Did you go to school for this subject? How much experience do you have?

 

Do people ask you questions about the subject because they know you know the answers? Are you the go-to person for this subject in your group?

 

If you answer yes to any of these questions, you’re not an imposter, even if you feel like you are right now. When you have education or experience in a field, you’re qualified to do something more in that area. When you’re the go-to person in your group or network to answer questions about a specific subject, you’re already seen by them as an expert.

 

How do you fight Imposter Syndrome?

It can be hard to fight. Sometimes our natural tendency is to play it safe, and by nature, stepping out on your own is scary because there are so many unknowns. If you’re not making a move because you’re afraid you’re not an expert or not qualified, then I want you to challenge that belief for a moment.

 

Go to Google and search top questions related to your field, for example:

How to bake chocolate chip cookies

How to create smooth icing

How to do a yoga pose

How to teach a child to write

 

Whatever your field is, go to Google and start searching, “How to” and see if you know how to answer the questions that show up in suggested search. If you can answer the questions people are asking, you’re not an imposter.

 

You have to trust in yourself and man that can be hard, can’t it? Remember you don’t have to know everything to teach someone else, you need to know more than they do to bring value and answer their questions.

 

Feeling like you’re not good enough or don’t know enough to build a business can happen to anyone, but if you can find a way to quiet the inner voice and believe in yourself, you can do anything you work towards. Building a successful business can change your life in so many ways. It can bring you location independence, more money, more time with your family, fewer work hours, no commute, balance, and so much more. Don’t stop yourself before you begin because you don’t think you can do it. You will never know how much you can achieve until you get out there and try. Believe in yourself and your abilities.

 

 

 

 

 

 

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