The Etched Blog

Who is Your Ideal Customer?

Content Marketing, Marketing Strategy, SEO

You've likely heard the term Ideal Customer and maybe even worked on determining who your Ideal Customer is, but how well do you know them? Is it enough, or shou...

What is SEO Copy?

SEO

We've been talking about SEO elements for a while now, and it's time to talk copy. If you're working on your website's search engine optimization, I bet you've t...

What is a Meta Description

SEO

Have you ever heard the term Meta Description and wondered any of the following? What is a Meta Description, what does a Meta Description look like on Google, wh...

What is a Title Tag?

SEO

Have you ever wondered, what is a title tag, why it is important, what does a title tag look like, or how do I write a title tag? I'm going to bet you've asked o...

What are SEO Keywords?

SEO

Have you ever wondered what SEO keywords are, how do you choose keywords, where do you use keywords, why keywords are so important to SEO? I bet you have because...

How to get more website traffic

SEO

As a business owner, you've probably wondered more than once how do you get more traffic to your website? It can be challenging, especially when you're just star...

Google My Business SEO

Local SEO Tips, SEO, Small Business Marketing Tips

Get your copy of my SEO Quick Start Guide today & find out what to do for SEO. If you've been following the blog for a while now you likely understand the i...

Can you use SEO to grow your email list?

Marketing Strategy, SEO, Small Business Marketing Tips

You may be wondering if you can use SEO to grow your email list, and the answer is most definitely! You should be using SEO to help grow your email list. When yo...

When to do SEO

Marketing Strategy, SEO, Small Business Marketing Tips

It can be hard to know when to do SEO on your website or blog. It's a common question. The answer may surprise you. It's always a good time to do SEO. When you'...

How to Plan for the New Year

Building a Business, Marketing Strategy, Small Business Marketing Tips, Working Mom Life

Ok, guys! It's here. We're in December, and it's time to review and make decisions about your 2021 plan. It's exciting. I love the new year. I love the excitem...

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