The Etched Blog
What is SEO copywriting?
SEO, Content, SEO for Beginners
You may have heard people (or me) talk about how SEO and content go together like peanut butter and jelly (I had to do it, sorry) and wonder why. PB&J is a c...
How do I know if my SEO content is working?
We've talked about what SEO copywriting is and how to create content your customers want to read, and now it's time to discuss how to know if your SEO content is...
How to use SEO to Find New Customers
Online Marketing, SEO, SEO for Beginners
There are a couple of ways to grow your business. You can find new customers and service them, and you can continue to service the customers you have so they kee...
Why having a speedy site matters to Google
If you've been around here for a while, you know that I try not to get too technical in the SEO content we talk about because I know it can be overwhelming, but ...
Why Keyword Volume isn't #1 Priority
When you're choosing the keyword, you're going to optimize a website page, or blog post for the one with the highest search volume probably seems like the best o...
5 SEO Tips for Bloggers
Want to find a way to push your blog to perform even better? Drive more traffic and engage with more potential fans and followers? Then it’s time to optimize your blog!
Is SEO important for online entrepreneurs?
In the online entrepreneur, coach, course creator world, there's a ton of focus on Facebook ads to grow your business, but what about SEO. Is SEO important to on...
What Holiday Content Should You Create?
It's already fall, pumpkin spice season, Halloween, and in no time, it will be the Christmas holiday shopping season. If you read the post on how to create your ...
How to dominate page 1 of Google if you're an online business
You may have heard that you have to be on page 1 of Google's search results, or it doesn't count. Maybe you've heard me say that. It's the truth; 97% of people n...
Should I use ads & SEO both for my lead magnet?
Simple SEO Podcast, SEO, Online Marketing
What's the best strategy for growing your email list? Should you run ads to the landing page or optimize it for SEO or do both? Do SEO and paid search or social ...
Why Does Domain Authority Matter for SEO?
In our first SEO 101 post on Domain Authority, we addressed the question what's Domain Authority? Today, we're building on that and digging deeper into why Domai...
SEO Made Simple: A Step-by-Step Guide for 2024
When it comes to SEO, keeping it simple is best. I will walk you through SEO Made simple in a super easy-to-follow step-by-step guide in this training. SEO or Se...
How to optimize your lead magnet landing page
SEO, SEO for Beginners, Online Marketing
Have you optimized your lead magnet landing page yet? Are you driving new leads through SEO? If not, you're going to want to do this ASAP. Step 1: Choose keywor...
How to use SEO tools to research your lead magnet topic
SEO, SEO for Beginners, Online Marketing, Email Marketing
Have you ever wondered what type of lead magnet would work best for your business and wished someone would tell you what they wanted? Well, my friend, that's EXA...
How to Grow Your Audience with SEO
Have you ever wondered if you could use SEO to help grow your audience? There's so much focus on social media and ads, but what about good ol' SEO for audience g...
3 Easy Steps to Sell online courses from your own website
Are you looking at the booming online course industry and wondering how you can be part of it? Maybe you've thought about creating a course, but you're not sure ...
How can I learn SEO?
You've likely heard that SEO is important to your website or blog, but you may not know why it's important or how to get started. Have you ever found yourself Go...
How do I start learning SEO?
Oh, I'm excited, my friend. This is one of the best questions I get. How do I start learning SEO? It's such a good question and leads to so much fun and big chan...
How to do SEO for a website step by step
If you're starting to learn about SEO, you may be wondering how to do SEO for websites step by step. Yeah, that's an awkward sentence, but it's got the keyword i...
What's the Best Content for SEO?
SEO, SEO for Beginners, Podcasting
Are you ready to get started with your SEO plan and wondering what type of content is best for SEO? I bet you are, and you know what, you're not alone. People of...
3 SEO tips for beginners
If you're starting to learn SEO, then you may be wondering what the heck it's all about, why it matters, and more importantly, what you're supposed to do. Let's ...
Can you use SEO to sell Online Courses?
SEO, SEO for Beginners, Content
Spoiler alert: Yes! You can use SEO to sell online courses. Absolutely. And you should. Many course creators seem to focus only on using Facebook or Instagram ad...
Who is Your Ideal Customer?
Online Marketing, SEO, SEO for Beginners
You've likely heard the term Ideal Customer and maybe even worked on determining who your Ideal Customer is, but how well do you know them? Is it enough, or shou...
What is SEO Copy?
We've been talking about SEO elements for a while now, and it's time to talk copy. If you're working on your website's search engine optimization, I bet you've t...
What is a Meta Description
Have you ever heard the term Meta Description and wondered any of the following? What is a Meta Description, what does a Meta Description look like on Google, wh...