Content Marketing

Etched Marketing Named one of the top Digital Marketing Agencies in Phoenix

Content Marketing, SEO

Etched Marketing is a Top Digital Marketing Agency in Phoenix! Few things can elevate a company further than effective search engine optimization. Many busines...

Are Guest Blog Posts Worth the Effort?

Content Marketing, SEO, Small Business Life

If you’ve built a following on your blog or you have a well-known brand, you’ve most likely been approached about writing for another blog. Now you must decide, are guest blog posts worth the effort?

How to Build Your Content Strategy Part 2

Content Marketing

In the first part of this series, we talked about understanding who ...

How to Build Your Content Strategy Part 3

Content Marketing

We’ve spent a lot of time identifying our audience and ...

How to Build Your Content Strategy Part 1

Content Marketing

If you’re like 60% of the companies out there, you don’t have a documented content marketing strategy. And that’s concerning because ...

150 Marketing Hashtags

Content Marketing, SEO

We've compiled a list of the top 150 marketing hashtags and broken them down by focus area. Find new hashtags for marketing in general, digital and social media ...

3 Reasons why you shouldn't use off-shore copy writers

Content Marketing

 In today’s content marketing world, there’s a lot of pressure to produce copy and lots of it. I know. It’s hard to keep up. There's pressure to create website or blog copy continually. It’s tough.

How to use SEO to Find New Customers

Blogging, Content Marketing, SEO

There are a couple of ways to grow your business. You can find new customers and service them, and you can continue to service the customers you have so they kee...

Holiday Content Planning Guide

Content Marketing

It may seem crazy to be talking about holiday content planning when it’s still 100 degrees and sunny out. You're likely spending a lot more time in the ...

Are You Listening to Your Customers?

Content Marketing

When it comes to digital marketing, the best strategy sometimes seems almost too easy or too good to believe. Your customers will tell you what they need to ...

How to Identify Your Target Audience

Blogging, Content Marketing, SEO

Can you describe your target audience in a sentence or two? Who does your business serve? This is one of the fundamental questions in any marketing plan. If you ...

How to Create a Home or Office Video Studio

Content Marketing, Small Business Life

Are you thinking about adding video content to your marketing plan? Are you a bit overwhelmed at the thought of trying to determine what you need to make it ...

Are You Ready to Hire a Freelancer?

Content Marketing, Small Business Life

If your content marketing program is moving along nicely, you may be wondering if you should hire a freelancer to help. If your plan is more conceptual than ...

How to Write Marketing Messages Your Audience Wants

Content Marketing, SEO, Small Business Life

Last week in the Marketing Academy, we talked about identifying our ...

Online Course Creator SEO Starter Guide

Content Marketing, SEO

Hey, there, course creator. I see you, you've got a fantastic course, and you're ready to help LOTS of students. And, you know, in the process, make some money t...