The Etched Blog

3 SEO tips for beginners

If you're starting to learn SEO, then you may be wondering what the heck it's all about, why it matters, and more importantly, what you're supposed to do. Let's ...

Can you use SEO to sell Online Courses?

SEO, SEO for Beginners, Content

Spoiler alert: Yes! You can use SEO to sell online courses. Absolutely. And you should. Many course creators seem to focus only on using Facebook or Instagram ad...

Who is Your Ideal Customer?

Online Marketing, SEO, SEO for Beginners

You've likely heard the term Ideal Customer and maybe even worked on determining who your Ideal Customer is, but how well do you know them? Is it enough, or shou...

What is SEO Copy?

SEO, Content

We've been talking about SEO elements for a while now, and it's time to talk copy. If you're working on your website's search engine optimization, I bet you've t...

What is a Meta Description

SEO, SEO for Beginners

Have you ever heard the term Meta Description and wondered any of the following? What is a Meta Description, what does a Meta Description look like on Google, wh...

What are Title Tags in SEO?

SEO, SEO for Beginners

Have you ever wondered, what is a title tag, why it is important, what does a title tag look like, or how do I write a title tag? I'm going to bet you've asked o...

What are SEO Keywords?

SEO, Content

Have you ever wondered what SEO keywords are, how do you choose keywords, where do you use keywords, why keywords are so important to SEO? I bet you have because...

How to get more website traffic

SEO, Online Marketing, SEO for Beginners

As a business owner, you've probably wondered more than once how do you get more traffic to your website? It can be challenging, especially when you're just star...

Google Business Profile SEO

SEO, Online Marketing, SEO for Beginners

Get your copy of my SEO Quick Start Guide today & find out what to do for SEO. If you've been following the blog for a while now you likely understand the i...

Can you use SEO to grow your email list?

Online Marketing, SEO

You may be wondering if you can use SEO to grow your email list, and the answer is most definitely! You should be using SEO to help grow your email list. When yo...

When to do SEO on your website

SEO, SEO for Beginners, Simple SEO Podcast

It can be hard to know when to do SEO on your website or blog. It's a common question. The answer may surprise you. It's always a good time to do SEO. When you'...

How to Plan for the New Year

Online Marketing

Ok, guys! It's here. We're in December, and it's time to review and make decisions about your 2021 plan. It's exciting. I love the new year. I love the excitem...

Time Blocking Saves You Time

Online Marketing

Last month we focused on changing your mindset so that you're ready to move forward into 2021. This month, I want to focus on habits that will help you prepare f...

3 Ways to Find New Customers

Online Marketing, SEO

When you're just starting, it can be hard to know where to find customers for your new business. It's one of the most common questions my students and clients bo...

How to create a content calendar

Content, Online Marketing

You've decided you're going to do this, you're starting a business! Yay! Maybe you've already got one and now you need to figure out what to share on your social...