The Etched Blog
How to get more Keywords to Rank
It seems that most small business owners or bloggers who are working on their SEO want more keywords to rank in Google's Search Results. It's understandable, the...
Why Pinterest is More than a Social Media Channel
You may think of Pinterest as a social media channel where you can find recipes, home decor ideas, and holiday inspiration but it's so much more. Pinterest is a ...
How to Build a Sales Funnel
Content Marketing, Small Business Life
Have you ever wondered how to build a sales funnel? If you're building a business you've probably heard the term and asked what it was and if you needed one. If ...
3 Easy Steps to Build Your Google My Business Reviews
3 Easy Steps to Build Your Google My Business Reviews We've talked a lot about Google My Business on the blog recently, and it's because it's one of the best f...
What is a Sales Funnel?
Content Marketing, Small Business Life
What's a Sales Funnel? One of the first questions most people have when they embark on an online business is how to create a sales funnel. There are tons of co...
Image Name SEO
Blogging, Content Marketing, SEO, Small Business Life
How to name images for SEO Did you know that Google bot can read the names you give your images on your website or blog? Google bot can and because of this, ...
Why You Need Google Maps Reviews
In this third blog post about Google My Business, we're going to talk about why reviews are essential to growing your business. If you missed the first two you c...
How to Find Guest Blog Post Opportunities
We've talked a lot about SEO and Domain Authority and links on the blog and this week we're going to dig into how you find guest post opportunities to help build...
How to Create a Marketing Plan for Your Small Business
Content Marketing, SEO, Small Business Life
How to Create a Marketing Plan for your Small Business When it comes to marketing success the most critical key is your marketing plan and how well you execute...
What Is Domain Authority
SEO 101: What's Domain Authority In this series, we're going to dive into the most common SEO questions people have when learning how to optimize their website...
Do I Need a Website for my Business?
Do I need a website for my business? This question is one of the most commonly asked questions in entrepreneur groups. I see many answers, and some people say ye...
How Often Do I Need to Blog?
Content Marketing, SEO, Small Business Life
There's a lot of information out there about blogging. A lot of the data contradicts something else you might have read before, so it's hard to know what to do. ...
How to Verify Your Google My Business Listing
Blogging, Content Marketing, SEO, Small Business Life
If you've set up your Google My Business listing so that you show up in Google Maps, but you haven't verified it, you're missing an important step. Verifying you...
How to Edit Title Tags in Wordpress
Blogging, Content Marketing, SEO
If you've ever stared at a Page or Post in Wordpress and wondered exactly how to edit title tags in Wordpress this post is for you. No need to get frustrated or ...
Do Title Tags Matter?
Title Tags are a critical element in your SEO efforts. They matter a lot. When I train my writing team on SEO, I start with the Title Tag because it helps frame ...
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