Content Marketing

10 Content Promotion Tips

Content Marketing

Whether you’ve been writing your blog for a while or you’re a newbie, you’re probably looking for content promotion ideas. Without promotion, ...

How to Edit Title Tags in Wordpress

Blogging, Content Marketing, SEO

If you've ever stared at a Page or Post in Wordpress and wondered exactly how to edit title tags in Wordpress this post is for you. No need to get frustrated or ...

What is Content Marketing?

Content Marketing, SEO

Content Marketing is a term that’s come about over the past five or six years to describe a new marketing strategy or focus. It’s a blend of marketing and customer service at its core. Read more.

Why Your FAQs Need their own Page

Content Marketing, SEO, Small Business Life

We're moving into more advanced SEO strategy as we talk about why your FAQs need their own page. Most websites have one single FAQ page, but when an SEO strategi...

How to Secure Buy-in for Your Content Marketing Program

Content Marketing

Content Marketing can be an excellent tool for your business when done right. One of the most significant challenges many content marketers face is having the ...

How to Verify Your Google My Business Listing

Blogging, Content Marketing, SEO, Small Business Life

If you've set up your Google My Business listing so that you show up in Google Maps, but you haven't verified it, you're missing an important step. Verifying you...

Black Friday and Cyber Monday Content Planning in 5 Easy Steps

Content Marketing, SEO

Black Friday and Cyber Monday are huge days for eCom and retail in general. If you have an eCom website and are planning to offer Black Friday or Cyber Monday ...

Books for Business: Building a StoryBrand

Content Marketing, Small Business Life

If you're building a website or creating marketing materials for your business and haven't read Building a StoryBrand by Donald Miller yet, you need to do it ASA...

Which Social Media Channel is Right for Your Business?

Content Marketing, Small Business Life

With so many options, how to do you know social media channel is right for your business? Should you be on Instagram (or the Gram if you want to be one of the co...

How to Create a Marketing Plan for Your Small Business

Content Marketing, SEO, Small Business Life

How to Create a Marketing Plan for your Small Business When it comes to marketing success the most critical key is your marketing plan and how well you execute...

What do I do first for SEO?

Content Marketing, SEO, Small Business Life

SEO. Search Engine Optimization. Title Tags, Meta Descriptions, Google, Keywords, Oh my! What do I do first for SEO? Let me break it down for you real quic...

How to create a content calendar

Content Marketing, Small Business Life

You've decided you're going to do this, you're starting a business! Yay! Maybe you've already got one and now you need to figure out what to share on your social...

Etched Marketing is Changing to Better Serve You

Content Marketing, Ecommerce SEO, Real Estate SEO, SEO

As we enter the new year, I like to take a look back at how my clients (or my own business) marketing efforts performed over the year. I think it’s ...

What Content Do I Need on my Website?

Content Marketing, SEO, Small Business Life

When you're building a website for your business and trying to determine what content to include, it can be tough. Do you include everything? Do you limit to onl...

How Often Do I Need to Blog?

Content Marketing, SEO, Small Business Life

There's a lot of information out there about blogging. A lot of the data contradicts something else you might have read before, so it's hard to know what to do. ...