Marketing Strategy

How Working for Yourself Provides Balance

Building a Business, Marketing Strategy, Small Business Marketing Tips, Working Mom Life

As working parents, it's easy to feel like your life is entirely out of balance. You want to be there for your kid's awards ceremony at 10 am, but you also have ...

Which Social Media Channel is Right for Your Business?

Building a Business, Content Marketing, Marketing Strategy, Small Business Marketing Tips, Social Media

With so many options, how to do you know social media channel is right for your business? Should you be on Instagram (or the Gram if you want to be one of the co...

How to Get Your First 100 Email Subscribers

Building a Business, Marketing Strategy, SEO, Small Business Marketing Tips

Everyone says, "you need a list," and they're right; you do need an email list, but have you found yourself wondering exactly how you build that list? I'll bet y...

It's time to think bigger

Building a Business, Marketing Strategy, Small Business Marketing Tips

It's time to think bigger. How big are your dreams? How big are your goals? Are you creating goals that scare you? Are you working towards dreams that make...

Books for Business: Building a StoryBrand

Building a Business, Content Marketing, Marketing Strategy, Small Business Marketing Tips

If you're building a website or creating marketing materials for your business and haven't read Building a StoryBrand by Donald Miller yet, you need to do it ASA...

Turning Likes into Leads

Building a Business, Marketing Strategy, Small Business Marketing Tips

Turning Likes into Leads You share a post on Facebook and earn a couple of new likes. You have a great photo on Instagram and gather ten more likes. Woo hoo. M...

Three things to do when you start a business

Building a Business, Marketing Strategy, Small Business Marketing Tips, Working Mom Life

Congrats! You've made the decision, you're tired of the juggle, and you're ready to start a business. It feels great. Of course, it does! This move is going to c...

Are You Ready to Be Your Own Boss?

Marketing Strategy, Small Business Marketing Tips, Working Mom Life

Have you ever found yourself sitting at your desk, daydreaming of a change and wondering what type of business you could start to earn enough money to quit your ...