Marketing Strategy

Is a pandemic a good time to start a business?

Building a Business, Marketing Strategy, Small Business Marketing Tips, Working Mom Life

That's the million-dollar question right there, isn't it? Is the pandemic a good time to start a business? You know what, it might be a perfect time. It seems cr...

How much money do you need to start a business?

Building a Business, Marketing Strategy, Small Business Marketing Tips, Working Mom Life

People often say they want to start a business, but they don't have the money. Students will ask, what do I need to spend to start a business? How much money? Yo...

Business Books to Read: Profit First for your finances

Building a Business, Marketing Strategy, Small Business Marketing Tips

This is a super important but not sexy topic. I know, that's a heck of a way to get your attention. You're probably thinking, ugh, this post sounds like a snooze...

How to set goals for the quarter

Building a Business, Marketing Strategy, Small Business Marketing Tips

Setting goals can feel a bit scary, but it doesn't have to be. Let's take a simple look at goal setting and work on creating goals for the next quarter. If you s...

What Content Do I Need on my Website?

Building a Business, Content Marketing, Marketing Strategy, SEO, Small Business Marketing Tips

When you're building a website for your business and trying to determine what content to include, it can be tough. Do you include everything? Do you limit to onl...

How Much Should My Marketing Budget Be?

Building a Business, Marketing Strategy, Small Business Marketing Tips

How much should my marketing budget be? Do you have a marketing budget for your business? Are you relying on the free channels only? If you're not investing in m...

What do I do first for SEO?

Marketing Strategy, SEO, Small Business Marketing Tips

SEO. Search Engine Optimization. Title Tags, Meta Descriptions, Google, Keywords, Oh my! What do I do first for SEO? Let me break it down for you real quic...

How Will Your Life Change After the Coronavirus?

Building a Business, Marketing Strategy, Small Business Marketing Tips, Working Mom Life

I've read a lot on the Coronavirus and how it's impacting our lives. We all know it's affecting our lives in so many ways. For some of us, our children are home ...