The Etched Blog
Does SEO Matter Anymore
SEO, AI SEO, Simple SEO Podcast
Are we still doing SEO in 2026? Do you find yourself wondering if SEO still matters, if you even need to do it anymore, if it's dead, or if it's an outdated...
AI Search VS Google Search
SEO, SEO for Beginners, Simple SEO Podcast, AI SEO
AI search still feels new to many of us, but it's quickly gaining popularity, and more consumers are using it each month. It may leave you wondering, AI Search v...
Podcast Episode Titles That Get Clicked
Podcasting, Simple SEO Podcast
You're not creating a podcast for fun. You're doing it to grow your business.But if your downloads aren't growing, there might actually be an easy fix to start t...
Marketing Numbers Made Simple: Which Metrics Actually Matter (and Which Ones You Can Ignore)
Online Marketing, Simple SEO Podcast
Most entrepreneurs I talk to struggle with knowing what's working in their marketing, and when I ask about the metrics, they tend to go blank. Either they're afr...
Marketing Your Small Business Online
Online Marketing, Simple SEO Podcast
Are you trying to figure out how to best market your small business online? Then, you're in the right place. Let's talk about how you can best market a small bus...
5 Life Coach Marketing Strategies That Make Money
Simple SEO Podcast, Online Marketing
If you're a life coach (or really any entrepreneur, just substitute your niche for life coach), you probably are working hard to try to market your business so y...
Stop Wasting Time On Marketing Channels That Don't Work
Online Marketing, Simple SEO Podcast
Do you feel like you're posting everywhere and struggling to gain traction? Are you on all of the social channels Facebook, Instagram, Pinterest, TikTok, Linke...
How do I know if I'm doing SEO right
Simple SEO Podcast, SEO for Beginners, SEO, AI SEO
You're trying to do SEO on your website or blog, and that's great! I want that for you because it's key to visibility online. But do you ever find yourself wonde...
The Best Podcast Marketing Strategy for Your Business
Podcasting, Simple SEO Podcast
If you have a podcast for your business or you've been thinking about creating one, I want to help you with your podcast marketing strategy. There are so many di...
Which is the Best Website Platform for SEO?
SEO, SEO for Beginners, Simple SEO Podcast
I get this question from new students a lot. They want to know which website platform is best for SEO, so they know if they need to change their website platform...
Important SEO Metrics to Track and Why Traffic isn’t on the List
SEO, Simple SEO Podcast, Online Marketing
When you're working on SEO, you should check metrics to see what's working and what's not working. You might be surprised to find out that traffic isn't at the t...
Overwhelmed by SEO? Make it easy, start with your homepage
SEO, SEO for Beginners, Simple SEO Podcast
If you've ever looked at your to-do list, seen "do SEO" listed, and thought, Where do I even start with SEO?, you're not alone. SEO can feel like a big, overwhel...
Easy SEO Starter Plan for Google and ChatGPT SEO
Simple SEO Podcast, SEO for Beginners, AI SEO, SEO
If you've been struggling to get consistent traffic from Google or ChatGPT, here's a secret: most people make SEO way harder than it needs to be. It's not the ov...
Why Your Business Needs a Podcast
Podcasting, Simple SEO Podcast
If you've been thinking about starting a podcast for your business but haven't done it yet, it's not too late. Honestly, adding a podcast was one of the best mar...
Podcast Discoverability Tips for Entrepreneurs
Podcasting, Simple SEO Podcast
Podcast Discoverability Tips: How to Get Found in Podcast Apps You've got a podcast, but are the right people finding it every time you release a new episode? ...
Are Websites Getting Fewer Clicks
AI SEO, SEO for Beginners, Simple SEO Podcast, SEO
There's a lot happening in the SEO world right now. Honestly, there's been more change in the past year than I've seen in decades. It's not about algorithm updat...
Google AI Mode is Here What Does It Mean For Your Business
Simple SEO Podcast, AI SEO, SEO
Things are changing quickly with Google, and I want to make sure you know about it so that you can stay relevant, continue to be visible, and get traffic to your...
Is Your Website Hurting Your Business?
SEO, Simple SEO Podcast, Content, Online Marketing
Are you struggling to get leads or sales from your website? This guide will help you figure out if your site is hurting your business and what you can do to fix ...
Why Your Website Still Isn’t Showing Up Even If You’ve Done SEO
SEO, SEO for Beginners, Simple SEO Podcast
Have you been trying to get more traffic to your website for a while now? Are you frustrated because it doesn't seem to be working? Maybe you've written blog pos...
SEO for Podcasts: Why Your Show Isn’t Growing And How to Fix It
SEO, Simple SEO Podcast, Podcasting
If you've been showing up consistently, publishing episodes, and promoting your podcast but it's still not growing it's not just you. Most podcasts grow slowly a...
Will One Blog Post Per Month Work for SEO?
SEO, SEO for Beginners, Simple SEO Podcast
Normally, I recommend you create one blog post each week, adding four to your website in a month. Sometimes, I get questions from potential students who tell me ...
Why You Don’t Have to Be Techie to Do SEO (You Just Need This)
SEO, SEO for Beginners, Simple SEO Podcast
If you've ever thought, I'm not techy enough to do SEO, it's OK. Most people do, but you honestly don't have to be techy to do SEO at all today. Sure, years ago,...
How to Use ChatGPT for SEO: A Step-by-Step Guide for Beginners
SEO, Simple SEO Podcast, AI SEO
Intro If you've ever felt like SEO is confusing, overwhelming, or just plain too much, you're not alone. Between keyword research, writing optimized content, and...
Will AI Kill SEO? Here's What You Need to Know
SEO, Simple SEO Podcast, AI SEO
AI is changing the way people search for information, and naturally, that has business owners wondering: will AI kill SEO? With tools like ChatGPT, Google's AI o...
How to Spy on Your Competitors Website SEO Without Getting Caught
When it comes to SEO, understanding what your competition is doing isn't just helpful it's strategic. If your competitors invest in SEO, you need to know whether...