The Etched Blog
How to optimize your lead magnet landing page
SEO, SEO for Beginners, Online Marketing
Have you optimized your lead magnet landing page yet? Are you driving new leads through SEO? If not, you're going to want to do this ASAP. Step 1: Choose keywor...
How to use SEO tools to research your lead magnet topic
SEO, SEO for Beginners, Online Marketing, Email Marketing
Have you ever wondered what type of lead magnet would work best for your business and wished someone would tell you what they wanted? Well, my friend, that's EXA...
How to Grow Your Audience with SEO
Have you ever wondered if you could use SEO to help grow your audience? There's so much focus on social media and ads, but what about good ol' SEO for audience g...
3 Easy Steps to Sell online courses from your own website
Are you looking at the booming online course industry and wondering how you can be part of it? Maybe you've thought about creating a course, but you're not sure ...
How can I learn SEO?
You've likely heard that SEO is important to your website or blog, but you may not know why it's important or how to get started. Have you ever found yourself Go...
How do I start learning SEO?
Oh, I'm excited, my friend. This is one of the best questions I get. How do I start learning SEO? It's such a good question and leads to so much fun and big chan...
How to do SEO for a website step by step
If you're starting to learn about SEO, you may be wondering how to do SEO for websites step by step. Yeah, that's an awkward sentence, but it's got the keyword i...
What's the Best Content for SEO?
SEO, SEO for Beginners, Podcasting
Are you ready to get started with your SEO plan and wondering what type of content is best for SEO? I bet you are, and you know what, you're not alone. People of...
3 SEO tips for beginners
If you're starting to learn SEO, then you may be wondering what the heck it's all about, why it matters, and more importantly, what you're supposed to do. Let's ...
Can you use SEO to sell Online Courses?
SEO, SEO for Beginners, Content
Spoiler alert: Yes! You can use SEO to sell online courses. Absolutely. And you should. Many course creators seem to focus only on using Facebook or Instagram ad...
Who is Your Ideal Customer?
Online Marketing, SEO, SEO for Beginners
You've likely heard the term Ideal Customer and maybe even worked on determining who your Ideal Customer is, but how well do you know them? Is it enough, or shou...
What is SEO Copy?
We've been talking about SEO elements for a while now, and it's time to talk copy. If you're working on your website's search engine optimization, I bet you've t...
What is a Meta Description
Have you ever heard the term Meta Description and wondered any of the following? What is a Meta Description, what does a Meta Description look like on Google, wh...
What are Title Tags in SEO?
Have you ever wondered, what is a title tag, why it is important, what does a title tag look like, or how do I write a title tag? I'm going to bet you've asked o...
What are SEO Keywords?
Have you ever wondered what SEO keywords are, how do you choose keywords, where do you use keywords, why keywords are so important to SEO? I bet you have because...
How to get more website traffic
SEO, Online Marketing, SEO for Beginners
As a business owner, you've probably wondered more than once how do you get more traffic to your website? It can be challenging, especially when you're just star...
Google Business Profile SEO
SEO, Online Marketing, SEO for Beginners
Get your copy of my SEO Quick Start Guide today & find out what to do for SEO. If you've been following the blog for a while now you likely understand the i...
Can you use SEO to grow your email list?
You may be wondering if you can use SEO to grow your email list, and the answer is most definitely! You should be using SEO to help grow your email list. When yo...
When to do SEO on your website
SEO, SEO for Beginners, Simple SEO Podcast
It can be hard to know when to do SEO on your website or blog. It's a common question. The answer may surprise you. It's always a good time to do SEO. When you'...
How to Plan for the New Year
Simple SEO Podcast, Online Marketing
Ok, guys! It's here. We're in December, and it's time to review and make decisions about your 2021 plan. It's exciting. I love the new year. I love the excitem...
Time Blocking Saves You Time
Last month we focused on changing your mindset so that you're ready to move forward into 2021. This month, I want to focus on habits that will help you prepare f...
3 Ways to Find New Customers
When you're just starting, it can be hard to know where to find customers for your new business. It's one of the most common questions my students and clients bo...
How to create a content calendar
You've decided you're going to do this, you're starting a business! Yay! Maybe you've already got one and now you need to figure out what to share on your social...
What Content Do I Need on my Website?
When you're building a website for your business and trying to determine what content to include, it can be tough. Do you include everything? Do you limit to onl...
How to create an SEO Strategy Step-by-Step
SEO, Simple SEO Podcast, SEO for Beginners
SEO. Search Engine Optimization. Title Tags, Meta Descriptions, Google, Keywords, Oh my! What do I do first for SEO? Let me break it down for you real quic...